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Luxury is transforming a functional item to an art form. The item is thus elevated to scarce availability, significantly higher value, and a symbol of economic status and reward. Luxury watches are a prime example. Most people, even those who are not watch connoisseurs, have heard of Rolex, Longines, and Omega. Those versed in haute horlogerie are familiar with or own Jaeger LeCoultre, Audemars Piguet, and Patek Philippe which can price out at $1,000,000 or more. Whether it is a $10,000 watch or a $1,300,000 watch, what makes a luxury watch… luxurious? The Movement of the Hands There are three types of movements: manual, quartz, and automatic. But first, what is a movement? A movement is the engine…